Former Chief Justice David Maraga has set his sights on State House — but unlike Kenya’s past power players, he’s banking on pocket change, not political deep pockets.

In just two days, his campaign raised over Sh500,000, almost entirely from Sh50 and Sh100 donations. It’s a small amount by presidential campaign standards, but symbolically, it’s powerful.

“This campaign belongs to the people,” Maraga said at the launch of his website, davidmaraga.com, on 18 July. “I don’t have billions. I’ll put in what I can — maybe Sh1 million or Sh2 million — but the rest is up to Kenyans.”

Under the banner “Reset, Restore, and Rebuild Kenya,” Maraga is presenting himself as a clean break from what he calls "money-driven politics." His grassroots fundraising is modelled on harambee — the communal spirit that once built schools, clinics and churches before it was co-opted by political elites.

At a time when discontent over taxes, joblessness and inflation runs high, the early support suggests a hunger for something different.

“This could be a political experiment worth watching,” said Nairobi-based political analyst Wanjiru Gikonyo. “Kenyans are tired. If he keeps it honest and transparent, this campaign could tap into real frustration.”

Maraga’s campaign infrastructure is bare-bones, powered largely by volunteers and an online portal where supporters can donate, register to assist, or offer ideas. His team says the modest setup is intentional.

“We don’t want big donors calling the shots,” said one campaign aide. “We want Kenyans to feel this is their campaign — not another elite arrangement.”

His message seems to be resonating, especially with younger voters who feel disillusioned by traditional politics.

Still, critics aren’t convinced.

Nandi Senator Samson Cherargei dismissed the effort, saying a serious presidential campaign requires at least Sh7 billion. “Sh500,000 in 48 hours? That’s a joke. Presidential politics isn’t charity,” he said.

Others point to Kenya’s political reality — that money often opens doors, fuels rallies, and secures visibility. Some opposition figures privately question whether Maraga’s soft-spoken style can sustain the heat of a long national campaign.

Yet Maraga insists this isn’t just about winning.

“If this campaign sparks change — even if I don’t win — then it will be worth it,” he said. “And if there’s money left over, we’ll use it for a public cause. That’s a promise.”

That pledge of transparency may be one of his strongest assets in a political climate dogged by corruption and distrust.

Whether his “Sh50-bob army” can go the distance remains to be seen. But for now, the message is clear: not every campaign has to begin with a billionaire’s cheque.

Sometimes, a coin — and a cause — can go a long way.